OTT App Development Company | Video Streaming App Development | MacAndro

MacAndro has come upon with an announcement that their new business model is OTT Video App Development. Moreover, they stepped inside the media industry with powerful OTT clone scripts like Netflix Clone, Amazon prime clone, Hulu Clone, HBO max clone, Disney+ clone and much more.

An OTT or over-the-top application is a video streaming app service which offers product or content over the Internet by video and sidesteps  traditional distribution. Over-the-top is an industrial concept that aid you to to stream video. Almost every services that comes out from OTT are probably related to media and communication in the lower cost rather than traditional method of delivery.

Why OTT platform is so popular?

Growth of OTT sector makes us clears that consumers love OTT content rather than traditional. While coming upon these info, you would have rise with a question that what makes this such popular. 

OTT App Monetization Strategies:

Here is the top there primary OTT video streaming monetization models that are followed by the popular OTT providers like Netflix and Amazon prime.  

Subscription Video On-demand - SVOD:

SVOD or Subscription Video On-Demand is very much alike traditional cable packages that produce content to the users as they desire in the monthly subscription process. Major benefit in SVOD is that consumers are not tied up with this scheme for a long term and so they have complete freedom to drop out. This appears as a greater flexibility for users and makes the OTT providers to sense the more retaining consumers

Transactional Video On-demand - TVOD:

When considering TVOD, it is entirely different contrary to SVOD, as it works in pay-per-view basis. In TVOD there are two choice and the first one is Download to rent (DTR) in which users can get a piece of content for a bounded period at a minimum cost and second one is Electronic Sell-through (EST), where they can get a piece of content permanently by paying once. Most probably TVOD services typically retains user by providing alluring price offers, so they continue to return in the future.

Advertising Based Video On-demand - AVOD:

AVOD is free for the consumers rather than SVOD and TVOD services. You would come across AVOD while enjoying videos in YouTube and DailyMotion in which ad revenues are utilized to counterbalance the production and hosting cost. While comparing with Advertising video on-demand model, SVOD and TVOD generated greater revenue.

How Can I build my own Live streaming app?

If you gonna launch your own video streaming app, then its great that you are in a right place. However, OTT app development process requires whole lot of work patience and only professional OTT app developers like MacAndro can handle. Being a leading OTT App Development Company, they are well versed in desgning & developing a live steaming video app right from scratch as well as in providing popular clone scripts like Netflix clone, Amazon prime clone and even more.